Give Your Clients What They Want

Does the title of this blog frighten you? Don’t worry. I’m not going to tell you to make the logo bigger or to infuse neon green into your corporate brand palette. Beyond hearing “yes” to the sometimes-random requests they make, do you know what clients really want? They want to know that the in-house agency supporting their business is at the top of theirgame. A standout among others. The best of the best.

So how do you let them know? Well, you could issue an email announcing your greatness—or you could let IHAF do it for you. You see, each year IHAF recognizes one deserving team by distinguishing them as In-House Agency of the Year. As the only award of its kind, being named In-House Agency of the Year means your team has not only earned bragging rights, but your clients truly are partnering with a top shop.

This year’s award highlights the once-competitive, now-collaborative relationships between internal and external agencies. From joint strategy sessions to cooperating on campaigns to sharing creative assets, internal and external agencies are forging new ways of working together—and we’re celebrating those who have done it best.

If you want to add In-House Agency of the Year to your list of accolades AND give your clients what they want, send us your online nomination form by August 31, 2015. The leading three finalists will be announced on Thursday, November 12th at theIHAF Annual Conference & Awards Show, with one deserving winner going home with the coveted crystal trophy. (So much better than an email, don’t you think?)

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